Following Wonderful's rapid growth in Europe, our new offices in Abu Dhabi and Dubai will support customers in the UAE and lead our expansion across the Middle East and Africa.
Enterprises in the United Arab Emirates face unique challenges: a multilingual society of more than 200 nationalities, requiring customer support across diverse languages and dialects; the complexity of Arabic voice and regional dialects, where precision is critical to trust; and stringent data protection and compliance frameworks that demand local expertise and robust solutions. At the same time, the UAE is a global leader in AI adoption and home to the world’s first Minister of AI. It is a global hub for innovation across finance, aviation, government, and digital services. This combination of high expectations, cultural diversity, and ambition creates strong demand for advanced AI solutions tailored to local needs.
“As a UAE bank, we see Wonderful’s arrival as game-changing. Their ability to bring Arabic voice AI at scale while meeting local compliance requirements will transform how we serve our customers.”
UAE
Wonderful brings leading AI agents that naturally handle the most complex customer interactions—seamlessly integrating with enterprise systems across voice, chat, and email. For UAE businesses, this means higher customer satisfaction, reduced operational costs, and scalable support without compromising on quality.
“Establishing Wonderful in the UAE is an exciting milestone. The region is at the forefront of AI-driven transformation, and we are committed to helping regional and global enterprises deliver human-like customer support across Arabic, English and other languages. With our presence in Abu Dhabi and Dubai, we’re building partnerships that will not only redefine service excellence in the UAE but also set new benchmarks across the Middle East and Africa. Wonderful’s AI agents enable organizations to integrate effortlessly with their existing systems, scaling support with unmatched efficiency and quality.”
Executive General Manager, Wonderful UAE
We’ve built a team on the ground in the UAE and continue to expand. Explore our Careers page to see open roles and join us in shaping the future of enterprise AI
